From Evidence → Action → Impact.
Science-native marketing that moves oncology advances into clinician adoption.
Led by a PhD cell biologist & former Novartis marketer, we bring together scientific rigor and marketing excellence to deliver:
1. HCP Email Compass – Trusted updates reaching 10,000+ oncologists every cy
2. Patient Impact Lab – Culturally attuned tools that move patients from anxiety to action
3. Strategy Studio – End-to-end plans anchored in real-world insights
💡Breakthroughs matter only when they reach the bedside—let’s make that happen.
Therapeutic breakthroughs and guideline updates sprint ahead - community adoption lags behind.
NeedleSpotter closes the gap.
We convert cutting-edge data into brand-aligned, education-first campaigns—delivered through a high-trust, turnkey oncology newsletter.
🔍 10,000+ community oncologists engaged every month, with 20%+ open rates and deep engagement
Turn Complex Evidence into Clinician Action - Fast, Compliantly, at Scale
Patient Stories and Tools
We design, develop, and deliver patient-facing assets that improve health literacy, build trust, and drive action:
- Video Stories & Case Studies – Real patients and HCPs sharing journeys and insights. Social media reels and videos.
- Digital and Print materials: Brochures, flashcards, treatment guides, trial summaries, and culturally adapted handbooks
- Interactive Tools: Educational Videos, Workbooks, E-Books, Online Courses, Survivorship Plans
💡Grounded in deep insights and lived experience
Patient Impact Lab — Social-First Oncology Education
The only social-first platform dedicated to culturally attuned, patient-centered education that translates science into action.
Campaign Focus Areas:
- Disease awareness
- Patient Resources
- Treatment expectations
- Clinical trial diversity recruitment
💡Distributed through social channels with an existing audience of oncology patients and advocacy organizations.
Strategy Studio - Lifecycle Strategy Rooted in Insight
From analytics to action, we translate real-world signal into field-ready strategy.
- Opportunity Mapping – Size unmet needs and competitor whitespace
- Early Commercial Strategy - TPP development, indication sequencing
- AI Search Intelligence – Uncover real-time patient & HCP questions
- Evidence Alignment – Shape positioning with data-driven clarity
💡Bridging the gap between scientific and commercial domains for impactful, actionable strategy